We plan your marketing and run it for you, from social media and newsletters to impact reports and press releases, so the people who matter keep seeing your work while you get on with doing it.
The leaders doing the most important work are usually the ones with the least time to talk about it. My job is to make sure the people who fund, hire and refer them still hear about it.
Before a funder says yes, a candidate accepts or a partner calls back, they look you up. What they find is often the difference between tell me more and next. Keeping that up every week takes hours you'd rather spend on the work itself.
Funders, partners and supporters back the leaders and organizations they recognize and understand. A steady presence keeps you in front of them long before you need to ask.
When your work is told clearly and consistently, partners, hires and clients come to you, and much of the qualifying happens before the first call.
People trust leaders more than logos. When your own voice and your organization's work tell the same story, each one strengthens the other.
Handing off your marketing can feel like a risk when the work behind it is serious. We know what is catching attention right now, and we know your world well enough to tell when a trend fits and when it would make light of something that matters. Behind it all is a system you can see, so the work keeps moving and you always know where things stand.
Your LinkedIn, Instagram and Facebook run with a strategy for each account. Posts in your voice, consistent branding, replies to comments and messages, and set time each week engaging with the people who matter to your work.
A newsletter your supporters look forward to opening, built from your real thinking, wins and questions, and repurposed across your social media.
Impact reports, case studies, thought leadership articles and press releases that turn your results into something funders, partners and the press can use.
Start with one service or bring several together. Every engagement is scoped to what you need.
Book a 30-Minute Call →Every client gets the same four pieces, so you always know what's coming, what's live and what it's doing for you.
We learn your goals, your audience and your voice, and turn them into a plan every piece of content works toward.
Your content is planned and made a month in advance, on a calendar you can see at any time.
Nothing goes out until you've said yes. Sensitive comments and messages come to you, not an auto-reply.
You see what's working, what we're changing and what it's leading to, so you're never guessing.
I started Team Raya because I'm an immigrant, and I know what it means to leave home to build a better life.
In Jamaica, talented young marketers run into the same wall people face everywhere: every job asks for a year of experience, and almost nobody will give them their first one.
Team Raya gives junior marketers that first year. They work on real client projects, are paid fairly, and are trained and mentored to the same standard as everyone on the team. When they move on, they leave with a portfolio, a reference and the experience to land a good job, so that leaving home becomes a choice and not the only way forward.
Behind every client is a small team. Lourrie-Gay keeps content scheduled and edits our video work, Tabia illustrates from scratch in each client's preferred style, so the graphics and brand pieces look like they belong to that client and nobody else. I lead the strategy and the writing.
Azaria didn't just execute; she brought genuine creativity and strategic thinking to everything she touched.
Fei Liu, MAEdExecutive Director, OCCA Communities AssociationWe start by learning how you speak and what you stand for, and nothing goes out until you approve it.
You review the work ahead of time and approve it. We handle everything else, from writing and design to publishing and replies.
We flag sensitive comments and messages to you rather than replying on our own, so you stay in control of anything that matters.
No. You can start with one, like social media or a newsletter, and add more as the work grows. We'll recommend what will make the biggest difference first.
Leaders and the organizations they run, including founders, executive directors, consultants, public figures, service businesses, social enterprises and nonprofits. If you are building something good and want the right people to know about it, we should talk.
We work with leaders and organizations across Canada. Our team works remotely, so everything from strategy calls to approvals happens online and on a schedule you can count on.
In 30 minutes, we'll talk about what you're working on, who you need to reach, and whether Team Raya is the right fit to help you get there.
Book a 30-Minute Call →